S&M Accessorize
The Gloss ยท Issue 01
March 2025
โœจ Issue 01 โ€” March 2025

your monthly THE GLOSS.

Beauty trends, honest picks, community love โ€” and the drops you absolutely cannot miss this month. Your bestie who actually knows makeup is here. ๐Ÿ’„

01 What's Hot This Season โ€” Trend Report
02 Sadia's Top 6 Picks of the Month
03 Hot or Not โ€” We're Being Honest
04 5 Tips to Make Your Makeup Last Longer
05 Community Love โ€” Your Reviews
06 Join the Inner Circle โ€” Free Drops Alert
Start reading
๐Ÿ’„
March Cover Pick
Charlotte Tilbury Pillow Talk
This month's
obsession โœจ
100%
AUTHENTIC
VERIFIED
New drops weekly!
โ˜…โ˜…โ˜…โ˜…โ˜…
1000+ reviews
Free delivery on orders over PKR 5,000
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Follow @sadia.malik_accessorize
Charlotte Tilburyโœฆ What's Hot This Marchโœฆ Huda Beautyโœฆ Sadia's Monthly Picksโœฆ MAC Cosmeticsโœฆ Free Delivery Over PKR 5,000โœฆ Fenty Beautyโœฆ Rare Beautyโœฆ The Gloss โ€” Issue 01โœฆ Charlotte Tilburyโœฆ What's Hot This Marchโœฆ Huda Beautyโœฆ Sadia's Monthly Picksโœฆ MAC Cosmeticsโœฆ Free Delivery Over PKR 5,000โœฆ Fenty Beautyโœฆ Rare Beautyโœฆ The Gloss โ€” Issue 01โœฆ

Sadia's Top 6 This Month

Not sponsored. Not random. These are genuinely what Sadia has been recommending to every single customer this March.

๐Ÿ‘ฉโ€๐Ÿ’ผ
Sadia's Note

Every month I pick 6 products that I'm personally obsessing over and recommending most. These aren't the most expensive things in stock โ€” they're the ones I genuinely think are worth every rupee, and the ones my regulars keep coming back for. This month has some absolute gems. ๐Ÿ’•

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Hot Pick
Charlotte Tilbury
Pillow Talk Lipstick
This shade literally does not miss. I've recommended it to over 200 customers and nobody has ever been disappointed. It's the lipstick that looks like you, but glamorous.
๐ŸŒธ
Bestseller
Rare Beauty
Soft Pinch Liquid Blush
A tiny dot of this and you look like you've just come back from a beautiful holiday. Goes on cheeks, nose, even eyelids. One bottle lasts forever. Genuinely one of the best products I've ever stocked.
๐Ÿ’Ž
Fenty Beauty
Gloss Bomb Universal Lip
Every skin tone. Every occasion. You can wear it alone or over a lipstick. It plumps, it shines, it smells like vanilla. I honestly don't know a single person who hasn't loved this.
โœจ
New In
Huda Beauty
Glam Reflection Eyeshadow Palette
18 shades from neutral to drama. You can do a full daytime look and a full wedding look from one palette. The pigment is absolutely insane and it's sealed โ€” brand new.
๐ŸŒŸ
NARS
Orgasm Blush
It's been a cult product for 20 years for a reason. The peachy-gold shimmer is ridiculously flattering on Pakistani skin specifically. Barely used โ€” I've had three customers ask me to save it for them already!
๐Ÿ’‹
MAC Cosmetics
Ruby Woo Lipstick
When in doubt, red. This is the most iconic red lipstick in the world and there's a reason. For Eid, for a wedding, for Tuesday โ€” it just works. Classic. Timeless. Hers.
๐Ÿ’ธ
70%
Average saving vs buying the same product locally in Pakistan at inflated import prices
๐ŸŒ
1000+
Happy customers across Lahore, Karachi, Islamabad and cities all over Pakistan
๐Ÿ›ก๏ธ
100%
Authenticity guaranteed โ€” every product sourced directly from brand counters abroad

We're Being Honest.

No filter, no sponsorships. What we actually think about the trends doing the rounds right now.

๐Ÿ”ฅ

HOT

๐Ÿ‘
Peach & Terracotta Everything
Warm tones are dominating spring 2025. From lip to cheek to eyeshadow โ€” peachy, earthy, sun-kissed. Incredibly flattering on Pakistani skin tones and so wearable for everyday.
๐Ÿ’ง
Skinimalism โ€” Less is More
Heavy foundation coverage is officially out. Tinted moisturisers, skin tints, and letting your real skin breathe is the new flex. Your skincare is the makeup now.
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Lip Liner as a Full Look
Overlined slightly, matched to your lip colour, worn alone or with a gloss on top. This is giving Hailey Bieber and it's giving YES. Brown and mauve liners especially.
โœจ
Blush Draping โ€” On the Temples Too
Sweeping blush up past the cheekbones onto the temples creates the most beautiful snatched, glowy effect. Cream blush works best. Your NARS Orgasm blush was made for this.
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NOT

๐Ÿ™…โ€โ™€๏ธ
Extremely Matte Everything
The flat matte look โ€” matte foundation, matte lip, matte eye โ€” reads very 2017. We're not going backwards. Skin needs texture and dimension. Put down the setting powder.
๐Ÿšซ
Grey and Cool-Toned Lips
The greige lip that was everywhere two years ago has run its course. Unless your undertone is very cool, these shades can make South Asian skin look washed out. Swap to warm nudes.
๐Ÿ’€
Extreme Contouring
The heavily contoured, Instagram-filter face is officially a vibe from 2015. In real lighting it reads as muddy and heavy. Soft bronzer, a cream contour stick, and that's it.
โš ๏ธ
Overplucked Thin Brows
Please. We beg. Let your brows grow. Full, slightly brushed-up, natural brows are the frame your face deserves. Your ABH Brow Wiz is for shaping, not minimising.

Make Your Makeup Last All Day

Pakistan's heat is not your makeup's friend. Here's what actually works โ€” tested, real, no fluff.

01
Start with a proper moisturiser โ€” always
Dry skin eats foundation. Apply a lightweight moisturiser 5 minutes before any makeup and your foundation will grip properly, look smoother, and last hours longer. This one step changes everything.
Skin Prep
02
Primer isn't optional in Pakistan's heat
Seriously. A pore-minimising primer in summer creates a barrier between your skin and your foundation. Your makeup will survive wedding season, afternoon outings, everything. Don't skip it.
Summer Essential
03
Set your lipstick with a tissue and powder
Apply lipstick, place a tissue over your lips, and dust translucent powder over the tissue. The powder goes through the tissue fibres and sets the lipstick without changing the colour. Long-wearing perfection.
Lip Hack
04
Blot โ€” don't powder โ€” to refresh midday
Piling powder on top of oil makes your makeup look cakey and grey. Blotting paper removes the oil without disturbing your look underneath. Keep them in your bag at all times. Game changer.
Refresh Tip
05
Setting spray is your last โ€” and most important โ€” step
A good setting spray melts all your makeup layers together, prevents the powdery look, and adds a natural glow. Spray 30cm from your face in an X and T motion. Two pumps max. Your makeup will last through anything.
Final Step
06
Store preloved makeup correctly to extend life
Keep your preloved pieces away from direct sunlight and humidity. A cool drawer works perfectly. Wipe the top layer of powders before use. And always sanitise the surface of lipsticks with a cotton pad and 70% alcohol โ€” good as new.
For Preloved Pieces

What You've Been Saying.

Real customers, real reviews. Sadia reads every single one of these. They're what keep this going. ๐Ÿ’•

Verified Purchase
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Ordered for Eid and it arrived beautifully packaged, two days before. My cousins literally mobbed me. The MAC Ruby Woo is everything people say it is.

Sana R. โ€” Islamabad
Verified Purchase
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Sadia told me the exact condition of everything before I bought. No surprises, no disappointment. The Rare Beauty blush is genuinely one of the best things I've ever bought for my makeup bag.

Mehwish A. โ€” Karachi
Wishlist Customer
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I sent Sadia a wishlist of 4 Charlotte Tilbury products I wanted and she sourced 3 of them on the next batch. She actually remembers what her customers want. That is rare.

Zara K. โ€” Lahore

Had a great experience? Share it with us!

Share Your Review ๐Ÿ’•
Coming Next Month

Issue 02 โ€” The Eid Edit

The complete bridal makeup guide
Top 10 Eid gift sets under PKR 5,000
Summer-proof your makeup routine
Exclusive subscriber-only drop
Get Notified ๐Ÿ’Œ